We are proud to annouce our collaboration with KLM:
The Dutch designer Jan Taminiau is designing comfort bags for KLM Royal Dutch Airline’s World Business Class. From Sunday, 27 March, 2016, passengers in KLM World Business Class will be given these luxury comfort bags as an exclusive present aboard intercontinental flights.
Jan Taminiau will design new comfort bags for KLM every year for the next few years. These bags for men and women contain items that are essential on a long flight. Taminiau will design a total of six unique comfort bags in 12 different colours. To give travellers something lasting, Taminiau is designing the bags so that they can be used after the flight. The first comfort bag is a clutch bag inspired by a dress in Taminiau’s haute couture collection. The second comfort bag is a wallet. Here Jan Taminiau is following designers Viktor & Rolf, who launched their design for a KLM comfort bag in 2011.
Jan Taminiau said of his collaboration with KLM that, “These new comfort bags, in the shape of a clutch bag and a wallet, are not only designed to be used during the flight, but especially afterwards. I have designed the bags so that they can be given as gifts. Every present we receive carries a memory of the person who gave it to us. These bags are a gift from KLM to its passengers, who may keep them or pass them on as a gift to a loved one or a friend: A gift that keeps on giving.”
The new bags are part of KLM’s product vision “International Dutch”. Other components are the meals served in World Business Class, which have been designed by Dutch Michelin Star chef Jacob Jan Boerma, the dinner service designed by Marcel Wanders, the uniforms by Mart Visser, and Hella Jongerius contributed to the new design of the cabin interiors. As well as an amenity bag, World Business Class passengers also receive a Delft Blue KLM House.
Jan Taminiau is one the most exclusive and successful of the Netherlands’ fashion designers. His creations are worn around the world. Every dress is made exclusively for his clients, incorporating highly refined techniques, skills and materials. In 2004, he launched his own label JANTAMINIAU. JANTAMINIAU stands for timeless designs which retain their value for a long time. The designs are impressive, elegant and refined. The label has presented its collections annually at the Paris Haute Couture Week since 2007. In 2014, Taminiau decided to approach his clients more directly by holding intimate and exclusive